Melbourne-organizers expect this year’s Twenty20 World Cup to be a success even if it has to vie with Australian rules football and rugby league for viewers due to the COVID-19 pandemic, the head of the organizing committee said on Sunday.
The Oct. 18-Nov. 15 tournament was slotted into Australia’s sports calendar between the end of the football season and the beginning of summer cricket to draw maximum attention. With both the Australian Football League (AFL) and National Rugby League (AFL) seasons suspended due to the pandemic, they may now clash with the Twenty20 World Cup when they resume.
“In the event they have extended seasons…we still think the World Cup is a really strong proposition that might not come here again for 10 or 20 years,” Nick Hockley, CEO of the organizing committee, told Australian Associated Press (AAP). “People love a World Cup. Cricket is Australia’s national sport … and T20 is the format that appeals to the broadest possible demographic,” he said. “We’re very encouraged already by the take up in terms of ticket sales.”